Get Started
At Willow, our mission is to help everyone, with a particular focus on women and the next generation of investors, find a financial advisor they can trust and connect with personally. Through our matching process, we consider several vital factors to ensure the best fit, including:
Through our exclusive matching process, Willow seeks to connect women, NextGen, and other underrepresented individuals with a trusted advisor that they can connect with on a personal level. Here’s what we look at:
Life Journeys
Myer Briggs Personality
Birth Order
Hobbies & Animals
Get Matched with an Advisor
Take a short quiz to help us understand you, your goals, and where you’re looking for help.
Receive a free, 15-minute consultation with a member of our team.
We’ll connect you with a financial coach or advisor hand-selected just for you.
For Individuals
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About Us