Make sure that people know what you’re doing and know your achievements. Women can sometimes assume that it will be like it was in school, where the teacher will say, “Well, I know Alexandra knows the answer,” and they know how smart you are.
It doesn’t really work that way. You have to be able to say, “Hey, I did this, I made this happen, I have this relationship.” The important thing though, is to do it in a way that really fits your own personality. If I just walked around saying, “I brought this account in, and it wouldn’t have been successful if not for me,” that would not fit with my personality. So it’s about ensuring you find an authentic way to communicate what you have done.
The area where I think I sometimes fall down on the job is ensuring that you get credit for it. It’s one thing to say, “I did it and everybody knows it” and it’s another to then say, “And therefore you should give me XYZ.” Usually with a dollar sign in front of it!